How The “Plus Size” Label Is Dropping

No More Labeling, Just Celebrate One’s Beautyplus size

There is a movement in the fashion industry and modeling scene that is pushing for rules to be broken. I’m talking about the “plus size” label. 21 year old model Stefania Ferrario wears a UK size of 12,  and would like everyone to stop their bullshit labeling now please. Ferrario is one of a group of Australian models challenging the fashion industry to #DropThePlus because putting a label on a woman isn’t right.

“I am a model FULL STOP. Unfortunately in the modeling industry if you’re above a US size 4 you are considered plus size… I do NOT find this empowering… I’m NOT proud to be called ‘plus’, but I AM proud to be called a ‘model’, that is my profession!”

A debate sparked between Laura Wells and Australian TV personality Ajay Rochester, about whether the former should rightly be considered ‘plus size’d, and fashion’s spurious system of model classification.  “Any idea the kind of damage you (the media/fashion industry) do to the minds of young girls by even using those words with a picture like [Laura’s]?” Ajay asked.

What if it really is just a label for clothes?

First of all, plus size doesn’t really describe anything. What is it a plus to? It is only an arbitrarily selected size range deemed by the fashion industry to be ‘standard’.

We already have a way of differentiating between relatively smaller and larger women: “We have a useful number system for sizes, we don’t need a pointless ‘plus’ classification on top of this.”The language matters: the implication is that anything above ‘standard size’ is too big, not normal, not fashionable. This is damaging for us all.”

Slowly but surely this stigma is being eroded away by the brave female models out there who are voicing their opinions on the matter.