Dick’s Launches 1st Ad Targeting Females

Women’s activewear has seen a major booming, Dick’s Sporting Goods is prepping its first ad campaign aimed directly at fitness-minded women. This is Dick’s first ad to target women specifically…

Trainer To The Stars Body-Sculpting Video

Can You Already Feel The Burn? Watch the Downtown trainer Taryn Toomey’s 75-minute method “The Class”that commands cultish levels of devotion from her loyal clients, including Christy Turlington Burns and…

Nike’s New #BetterForIt Camaign

 Nike’s New Campaign Focuses On Women’s Inner Thoughts While Working Out The idea behind Nike Women’s new #betterforit campaign is to achieve that satisfying feeling of renewal and success from your…